Multi-Event Pass System Increased Customer LTV by 220%
A workshop host noticed attendees came to one event and never returned. We created class packs (5-class: $150, 10-class: $280, Unlimited: $99/mo) with significant per-class savings. Customer lifetime value increased from $45 to $144, and repeat attendance grew from 8% to 65%.
The Solution
DAMIEUS created a multi event pass system with class packs. They are priced at $150 for 5 classes, $280 for 10 classes and $99 a month for unlimited. Each option gives a clear saving per class. Customer lifetime value rose from $45 to $144 and repeat attendance grew from 8% to 65%.